Biotechnology
Definition:
Biotechnology drugs are defined
as those produced through recombinant DNA technology
from substances naturally occurring in living organisms.
Today, there are over 155 biotech products on the
market, 70% of which were approved in the last six
years alone. Several biotech products have also
reached blockbuster status – 11 out of the
76 blockbuster drugs were biologicals in 2004.
The competitive landscape in
the biotechnology sector is comprised of a diverse,
evolving universe of players occupying specific
niches according to their stage of development.
The vast majority of biotechnology companies follow
a typical evolution of business model, starting
at the low-value end of this pathway, as technology
developers or as service providers, and aiming to
eventually become fully integrated companies developing
and marketing their own products. The latter sections
of this report discuss specific challenges and growth
strategies dependent on a company’s level
of development.
The biotechnology market consists
of the development, manufacturing and marketing
of products based on advanced biotechnology research.
The market value reflects revenues of companies
within this industry from product sales, licensing
fees, royalties and research funding.
The biotech sector fuses two
domains, creating a science-business model that
nanotechnology, advanced materials, and other industries
have adopted. For-profit enterprises now often carry
out basic scientific research
themselves, and universities have become active
participants in the business of science. They patent
their discoveries; their technology-transfer offices
actively seek commercial partners to license the
patents; and they partner with venture capitalists
in spawning firms to commercialize the science emanating
from academic laboratories.
Since Genentech (NYSE:
DNA) went public back in 1980 the biotech sector
has been marked by periodic boom-and-bust cycles
in the stock market. The reason for the volatility
of the sector is due to the nature of the field,
which holds great promise and yet requires enormous
risk-taking. Thus investors are lured by potentially
enormous gains, but then pull back when the majority
of stocks do not deliver. These
boom-and-bust cycles may never end, but they could
be moderating, primarily because biotechnology is
maturing.
Growth
Forecast
In 2009, the Biotechnology
market is forecast to have a value of $102.2 billion,
an increase of 68.9% since 2004. The
calculated annual growth rate of 11% for the five-year
period 2004-2009 is expected to drive the market
to a value of $102.2 billion by the end of 2009.
This will allow the US market to remain as the world's
largest in 2009. The US accounts
for 53% of the global biotechnology market's
value.
Burrill and Company, an industry
investment bank, estimates that $350 billion has
been invested in biotech, nearly half of that in
the past five years. Global revenues have risen
from $23 billion in 2000 to more than $50 billion
last year. Burrill, the
investment bank, estimates that the Biotechnology
Industry will attract some $35 billion in fresh
investment in 2006. About $10 billion will come
from biotech joining with big drugs firms and other
integrated firms in alliances. The rest Burrill
estimates will come from the public equity markets.
In their first 100 hours in
the next Congress, Democrats have pledged to let
Medicare start negotiating lower prices from drug
companies, something now prohibited. This would
save money for Medicare patients and taxpayers by
pinching profits at drug companies, including major
biotech firms. Biotechnology leaders
also worry that as Medicare pushes prices down,
investors will lose enthusiasm for risky biotech
start-ups, whose growth depends on the chance they
may profit from future drugs.
In a speech last week, Biogen
Idec chief executive James Mullen said that if the
government squeezes drug prices, Wall Street could
sour on biotech, with "dramatic, detrimental,
and irreversible effects."
The newly powerful state delegation
would give the industry a louder voice in Washington,
and some hope it will increase National Institutes
of Health research funding. But it will also give
new impetus to the push for lower-priced generic
versions of biotechnology drugs.
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